Party City Pulls Offensive Ad and Promises to Support Celiac Disease Research

Party City, one of the nation’s largest party supply stores, has pulled from the air and apologized for a television ad that mocks and shames individuals who eat gluten-free. The ad is clearly insensitive to the millions of Americans who must adhere to a gluten-free diet because they suffer from either celiac disease or non-celiac gluten/wheat sensitivity. In addition to the retraction and apology, the Celiac Disease Foundation (CDF) has issued the following statement, and Party City has made a donation to CDF to support celiac disease research and to raise public awareness.