Rise Buddy is the RISE of healthy “junk” food. We should be offering more healthy alternatives to our families. Rise Buddy is a snack targeted to disrupt the junk food market; by introducing an alternative and better snack. Although we might taste just like the everyday potato chip, we’re whole grain 100% brown rice…and that means guilt free snacking. Rise Buddy is Smart Snack approved, which means schools can serve Rise Buddy to their students. The Smart Snack requirements are very strict to ensure students receive healthy choices.